Svea – The Beauty Edit is a personalized, one-on-one beauty shopping experience designed to cut through the noise. With expert guidance tailored to your skin, preferences, and budget, you’ll know exactly what to buy, what to skip, and how to simplify and elevate your beauty routine with confidence.

Book a Beauty Edit or Application Session below.

The Beauty Edit

A personalized beauty shopping experience

The Beauty Edit is a one-on-one beauty concierge service where I tell you exactly what to buy—based on your skin, lifestyle, preferences, and budget. No trends. No guessing. No wasted money.

What’s Included:

  • Start with a complimentary consultation. From there, we’ll schedule your private 1:1 Beauty Edit, either virtually or in person within 25 miles of Sarasota/LWR

  • Review of what you currently use—and what’s not working

  • Hand-selected product recommendations tailored to you

  • A recorded virtual follow-up for questions and application tips

  • Learn tips and techniques to get the most out of your new products

You leave knowing what to buy, why it works, and how to use it.

💄 Personalized shopping experience — Starting at $155

The Application & Technique Session (Optional Upgrade)

Ready to take it one step further? Within one month of your Beauty Edit, you can book a private hands-on session where we bring everything to life.

  • I’ll apply your products step by step

  • You’ll learn personalized techniques and insider tips

  • We’ll create a signature look you can recreate anytime

Perfect for an upcoming event or simply to feel your most radiant, this session is where knowledge becomes confidence.

💫 Upgrade available — $155 add-on

Book your Complimentary Beauty Edit Consultation

The Beauty Edit Application Session

When you want to feel unforgettable, this is your service.
The Svea Application Session is a personalized, in-person makeup experience designed to make you look polished, confident, and radiant for any event.

Perfect for: photoshoots, parties, date nights, celebrations, or any moment where you want to feel iconic.

What’s included:

  • A customized look based on your style + event

  • Professional application using high-performance products

  • Expert techniques from 20+ years in the beauty industry

  • A relaxed, luxurious experience focused entirely on you

$250 | 60- 75 minutes | In-person only

Book Application Session Here

With 20 years in beauty—as a professional makeup artist and corporate beauty industry expert—I bring deep industry knowledge and a highly personalized approach to every Beauty Edit. I know what works, what doesn’t, and what’s worth your time and money. Every session is customized to your skin, preferences, and life—and I’m deeply committed to ensuring every woman leaves feeling confident, polished, and her absolute best.